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Saturday, September 04, 2010

Independent Senior Associate

 

Sean O’Brien

 

Sean’s primary area of focus with Fidía Advisors is to help retailers and the manufacturers who serve them to maximize their mutual successes.

 

Sean is uniquely qualified to do this. 

 

He has over two decades of experience in the Consumer Electronics industry servicing the major retailers that dominate that space and most recently served as Vice President of Sales for Sony’s second largest retailer worldwide. In addition to his expansive career with Sony, Sean has served executive stints with Compaq Computer, Philips Electronics and with the inventor of electronic program guide technology, StarSight Telecast.

 

Sean is keenly aware of manufacturer’s perspectives and how sophisticated vendors use a formal retailer analysis process to make product and resources decisions and to determine the driving factors in their negotiations with retailers.

 

Collaborative retailer / vendor relationships always reveal themselves in financial benefits to both firms.  Fidía helps its clients develop strategic and financial advantages through tructured Vendor Value Analysis & Opportunity Identification Processes; Retailer / Vendor Relationship Development; Sales and Business Planning Processes; and Sales Management Training.

 

Using Fidía’s methodologies and experience, clients gain insight and strategies for capitalizing on a number of the key issues facing retailers today. Our processes illuminate powerful opportunities for improving merchandising effectiveness and buyer productivity and overall financial results with vendors.

 

Our proprietary “Vendor Flexibility Analysis” process is an insightful program that provides your team a direct, concrete and proven pathway to enhance and expand vendor relationships and the associated financial opportunities.

 

Sean’s experience in Retailer / Vendor Negotiations, Sales Training, Product Marketing, Sales Leadership and Management cuts across both the consumer and business-to-business distribution channels.  These experiences and skills are extremely valuable to any retailer attempting to expand their vendor relationships and the associated resources.

 

Throughout his career, Sean has taken non-traditional business approaches that consistently exceeded the expectations of the vendors he represented and the industry leading retailers they served. 

 

Given the opportunity, we are sure that we can accomplish the same for you.

 

 

 

For additional biographical information
about Sean O'Brien, visit:

www.LinkedIn.com/in/SAOB100

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